Andie Wexler is a brand strategist who consults, advises, writes for, and genuinely enjoys (most) brands.
Selected clients:
Airbnb, Brex, Biossance, Converse, Gatorade, Grand Slam Tennis, Jonathan Van Ness, Microsoft, Mozilla, Netflix, P&G, Tom Ford, William Grant & Sons
Studios:
DesignStudio NYC & LDN, Character, Red Antler, R/GA, Studio Freight
Services:
Research
Workshop Design & Facilitation
Brand Strategy
Design Strategy
Verbal Identity
Copywriting
UX Strategy
Growth Strategy
Press:
A Change of Brand, The Brand Identity, The Subtext
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Email
Linkedin
Instagram
09 PolyAI
Role
Concepting
Copywriting
Team
Alan Alanis
Glenn Catteeuw
Nic Wands
Sara Santillan
Studios
Studio Freight
Darkroom
We partnered with PolyAI to create a digital experience that brings the agony of traditional customer service automation to life. The result? Looped: A Customer Service Nightmare—a maze-like horror game where players face endless hold music, tangled menu loops, and dead-end responses.
As you navigate the chaos, subtle clues reveal how PolyAI’s lifelike AI turns these frustrating interactions into a seamless, smooth experience. I conceptualized the entire game and crafted the in-game copy, while my team designed the maze and eerie characters, amplifying the pain of outdated systems—only to reveal how PolyAI puts an end to the madness.
Play Looped here: https://looped.poly.ai/