Andie Wexler is a brand strategist, writer, and editor who makes work for real people.
Currently:
Director, Strategy & Writing at Studio Freight
Formerly:
Character, DesignStudio, Red Antler
Most notable clients:
Airbnb, Brex, Biossance, Converse, Gatorade, Grand Slam Tennis, Jonathan Van Ness, Microsoft, Mozilla, Netflix, P&G, Tom Ford, William Grant & Sons
Strengths:
Brand Positioning
Campaigns
Concepting
Copywriting
Design Strategy
Ethnography
Naming & Nomenclature
Qualitative Research
Verbal Identity
Workshop Design & Facilitation
Press:
A Change of Brand, The Brand Identity, The Subtext
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Email
Linkedin
Instagram
11 WIN
Role
Positioning
Verbal Identity
Team
Gabby Lord
Lauren Wong
Manuel Dilone
Shu-Yu Hsiao
Veronica Hoglund
Virgilio Santos
Studio
Character
WIN stands as a vibrant community of forward-thinking innovators dedicated to carving inclusive pathways for every woman to secure her rightful seat at the table. With thriving hubs in New York, San Francisco, and London, our mission was to craft a brand that seamlessly integrates into diverse landscapes while emanating strength and warmth. Our commitment is rooted in making empowerment accessible, ensuring that WIN not only represents a community but also serves as a beacon, effortlessly implemented yet robustly inviting, echoing the values we hold dear.